The New York Times > Opinion > Editorial: Politicizing Public Broadcasting

The New York Times > Opinion > Editorial: Politicizing Public Broadcasting:May 4, 2005
EDITORIAL
Politicizing Public Broadcasting

The last thing Americans need is public broadcasting where the politics of the moment limits the news of the day. Yet that could be where the Corporation for Public Broadcasting is heading if Kenneth Tomlinson, the chairman, keeps pushing for partisan Republicans in the management of public television and radio.

Mr. Tomlinson, a former editor in chief of Reader's Digest, has repeatedly criticized PBS as too liberal over all and has said that his goal is to satisfy a broader constituency. Satisfying more people with public television and radio is a worthy aim, but several recent surveys for public broadcasting have shown that most viewers and listeners admire what's on now. More than half of PBS's viewers say they find its news more "trustworthy" than the commercial stations'. Public television and radio programs like "Frontline," "The NewsHour With Jim Lehrer" and "All Things Considered" have even higher "favorable" ratings.

There was a time when a passionate conservative might have looked at PBS programming and called it too liberal. But those days seem long past. And in any case, as an article in The Times this week showed, Mr. Tomlinson's goal of expanding the audience for PBS does not include bolstering PBS's balance with centrist programming. It involves pushing public broadcasting over the ideological line to the Republican side, with blatantly partisan programming and the hiring of more Republican partisans to control the corporation.

Mr. Tomlinson seems to have aimed primarily at the program "Now With Bill Moyers," which he found too liberal and "populist." As a result, he pushed for a new conservative talk show featuring right-leaning editorialists from The Wall Street Journal as "balance." Many stations now take both shows, even though Mr. Moyers has left "Now," which features investigative journalism, and The Journal's show is not too different from many offerings on cable news.

Mr. Tomlinson has hired a staff member from the Bush White House to set up guidelines for the ombudsmen hired to critique shows on public broadcasting. And he is trying to hire a State Department official, a former co-chairwoman of the Republican National Committee, as the Corporation for Public Broadcasting's president and chief executive.

Although he has insisted that he does not want to politicize PBS or cut any programs, Mr. Tomlinson has managed to spread the word throughout the PBS community that he does not like anything that he considers too anti-corporate, anti-White House or anti-Republican. For journalists whose basic code is to "speak truth to power," this is not good news: those are the main powers in the country.

Their real fear, an understandable one at this stage, is that Mr. Tomlinson and his supporters have a larger agenda - to "hollow out" public broadcasting and fill it with programming that suits their political agenda. And if public broadcasting becomes too political to suit all but the most loyal Republicans or too boring in the name of balance, that could mean the slow death of such broadcasting, which could have been the goal all along.

Unlike such organizations as the Voice of America, where Mr. Tomlinson once worked, public broadcasting is not supposed to be an arm of the government. The Corporation for Public Broadcasting was designed to serve as a heat shield protecting the broadcasting wing from Washington's political friction. Instead of shielding PBS, Mr. Tomlinson's corporation is in danger of spreading today's political heat throughout every level of the network.